Online Stores in Offline Spaces
Duration15'
No. of mini-lessons4
ResourcesTakeaway Tasks
Duration 15'
No. of mini-lessons 4
Resources Takeaway Tasks
Course overview
Everyone knows customers love shopping online. You’ve probably spent a lot of time improving the customer experience there. But what about bricks-and-mortar stores? It’s easy to feel as though offline stores are almost a thing of the past. But that’s not the case.
Customers still value in-person experiences, but they need to be drawn back to physical stores with an online-to-offline strategy. This is a business strategy that attracts people from online spaces to buy things in bricks-and-mortar stores. By offering experiences and services customers can’t get online, you can deliver more sales and a better customer experience.
What's covered
The importance of having an online-to-offline strategy
How an online-to-offline strategy works
Techniques to draw online customers to your offline space
Why your teams need this course
This course is ideal for retail managers or anyone working at a retail head office. You’ll discover the benefits of implementing an online-to-offline strategy. You’ll also learn how online-to-offline works, and some methods for attracting customers to offline spaces.
Accredited by CPD
TalentLibrary is recognized as reaching the standards and benchmarks required by the Continuing Professional Development (CPD) Certification Service.
The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.
